By Margaret Magnus
The Meher Mount logo -- created by graphic designer Nancy Pinckert and introduced in 2008 - represents the bringing together the meeting of heaven and earth, of land and sky, and of God and man.
The center of the logo is a tree, symbolic of Baba’s Tree – a source of inspiration for many who visit Meher Mount.
The tree also represents nature. And it is the tree of life, starting small and growing strong – like our love for the Avatar as He sows the seed of love in our hearts.
The tree’s branches form a heart surrounding a smaller heart. The heart represents the essence of Meher Baba’s message which is to love God. And the heart represents Meher Mount, one of those places where Meher Baba reaches out to touch the hearts of those who visit.
In the logo, there is a separation between the trunk and the top of the tree representing thedistance – now coming together – between land and sky, heaven and earth, God and man.
The deep blue represents the expanse of the sky and the ocean, and the deep brown represents the earth. Proportionally, the blue sky is larger because heaven is infinite and the earth is finite.
THE TYPE FONT
"Meher Mount" is in a logo type font that has both sophistication and a sense of the rustic – it appears almost as if the letters were formed by laying tree twigs together, but with an added flourish.
The thin and thick lines are like the smaller branches of Baba’s Tree creating a natural, organic feel to the letters and being compatible with the logo image of a stylized oak tree with a heart in the center.